The Avalanche Podcast
Ready to stop just dreaming about starting a business? This podcast is your real-talk guide for entrepreneurs who felt totally unqualified, just like we did when we started out young, broke, and inexperienced with stars in our eyes! Each episode, we'll get real about the journey of entrepreneurship - the high highs, the low lows, and the many surprises. We share how we built a seven-figure digital agency and our version of the 'dream life,' proving that you don't need a perfect plan or fancy connections to make it happen.
The Avalanche Podcast
Marketing Momentum: Improve Your Website in 90 Days Without a Redesign
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What phrase has Lance heard most in 12 years of running an agency? "I wish we would have started sooner."
In this episode, Lance breaks down why website opportunities sit untouched for years and what to do instead of a giant yearly redesign. He walks through the quarterly rock approach: one meaningful website improvement every 90 days, with an owner and a deadline. From service pages to FAQs to case studies, he shows how small projects add up.
You will leave with a simple way to improve your website four times a year and a list of rocks you can start this quarter.
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