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The Avalanche Podcast
Marketing Momentum: How to Get More Referrals From Your Customers
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The most valuable marketing often starts after someone becomes a customer.
A few weeks ago, my family and I were invited to a customer appreciation night at a Whitecaps game. The company that financed my house covered tickets, food, and welcomed the whole family. They weren't selling anything. They just wanted to say thanks. I left feeling appreciated, and now I'll happily refer them.
If you want that same kind of loyalty, keep showing up for the people who already trust you. A few ways to do it:
- A customer-only newsletter
- Customer events and experiences
- Helpful updates and resources
- Content that helps them get more from what they bought
Subscribe to catch the next marketing minute.
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